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๐Ÿšจ ๐Ÿ†˜ ๐€๐ฉ๐ฉ๐ฅ๐ž ๐ก๐š๐ฌ ๐œ๐ก๐š๐ง๐ ๐ž๐ ๐ญ๐ก๐ž ๐ฅ๐จ๐ ๐ข๐œ ๐จ๐Ÿ ๐’๐ž๐š๐ซ๐œ๐ก ๐€๐๐ฌ ๐๐จ๐ฉ๐ฎ๐ฅ๐š๐ซ๐ข๐ญ๐ฒ (๐’๐€๐)

Today, all ASO experts have noticed a sharp drop in SAP. Let us explain what happened:

โ—€๏ธ ๐๐„๐…๐Ž๐‘๐„: Every ASO tool (including us) received SAP through the Apple Search Ads Account (ASA). It allowed us to get it for any keyword.

โ–ถ๏ธ ๐๐Ž๐–: ๐€๐ฉ๐ฉ๐ฅ๐ž ๐๐จ๐ž๐ฌ๐ง'๐ญ ๐ฉ๐ซ๐จ๐ฏ๐ข๐๐ž ๐ ๐ฅ๐จ๐›๐š๐ฅ ๐’๐€๐, ๐ข๐ญ ๐ฉ๐ซ๐จ๐ฏ๐ข๐๐ž๐ฌ ๐š๐ฉ๐ฉ-๐ซ๐ž๐ฅ๐ž๐ฏ๐š๐ง๐ญ ๐’๐€๐! That is, all keywords it considers irrelevant to the app = SAP 5.

Examples from the ASA:

๐Ÿ”ธ PDF Scanner - all irrelevant terms from SAP 5

๐Ÿ”ธ Plant Scanner

๐Ÿ”ธ Online clothing store

๐‚๐จ๐ง๐œ๐ฅ๐ฎ๐ฌ๐ข๐จ๐ง

This may be temporary, but it's not worth focusing on SAP for now, and if it stays, you need to find another way to assess popularity.
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