🔥 🍏  WWDC 2026 — ASO updates

Apple finally gave us more tools for creatives.

What's now possible:
1. The big Product page header - for ALL apps. Video or image at the top of your product page. Works in CPP too.

2. This large banner also works right in Search Results. You can run it instead of screenshots - so the 1st thing a user sees in the results is under your control.
The same goes for Apple Ads (Search Ads & Today tab).

3. You set all of this up in App Store Connect in the new sections.

4. 🆕 Asset Library - one place to store all your creatives (screenshots, headers). Best part: you upload them separately from the build. Want to refresh a creative? No need to wait for a release 🌟

Rolling out this fall 2026. Start prepping your assets now. 🙂

Source: ASO Busters & Apple