We wrote a big guide for our blog - what AR actually is, in plain English.

Honestly, AR is so hyped right now that even people inside the industry sometimes get confused. Everyone's talking about "spatial computing," "the metaverse," "AI glasses," "AR vs VR" — and it turns into noise.

So we decided to start from the beginning.

In the new article:

▫️ What AR is in one sentence (and why it's not the metaverse)
▫️ Where you've already used AR without realizing it
▫️ The real difference between AR, VR, Mixed Reality, and Spatial Computing
▫️ Why 2026 is the year AR stopped being a novelty
▫️ Which devices already support AR (spoiler: your phone)

It's part one of a trilogy - next up we'll break down how AR actually works under the hood, and where it's being used across industries.

Full read here 👉 AR Spatially

And for those already deep in AR - what's the most memorable AR experience you've had? Drop it in the comments.