The cheapest computer in the brand’s history, priced at just $300.
ℹ️ The device is expected to feature the mobile A19 Pro chip and 12 GB of RAM – more than enough for browsing, working with documents, and basic video editing. Mac Neo will continue Apple’s push into the budget segment. By using iPhone-grade processors and replacing the traditional aluminum body with colorful plastic, the company aims to compete directly with affordable Windows PCs. Meanwhile, the Mac mini and Mac Studio lines are evolving into powerful AI-focused workstations, while the Neo series will cover the everyday needs of mass users.
❗️Meanwhile, Apple has discontinued the most affordable Mac mini M4 with 256 GB of storage. Now, on Apple’s website, the Mac mini M4 starts at $799 for the 512 GB version.
ℹ️ Previously, the 256 GB Mac mini M4 was marked as “currently unavailable” on the product page – now, there’s no mention of this configuration at all. It appears the company has officially removed the entry-level $599 model from sale. Recently, the M4 Mac mini had become an unofficial standard for deploying personal AI agents, leading to device shortages. The situation has also been affected by the ongoing memory market crisis.
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