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⌚️ Ahead of 2026 and all those New Year’s resolutions, Apple is getting a head start

📱 Apple has rolled out new ads spotlighting the Apple Watch as a motivation booster. The campaign, titled “Quit quitting with Apple Watch,” shows Apple Watch users literally running away from temptation — a bed 🛏️, a recliner 🛋️, and even a bar stool 🍺.

🏆 Each spot features the Workout app in action, with real-time prompts like pace updates, activity segments, and alerts when your Activity Rings close — all designed to keep us moving when motivation dips.

💪 Each ad ends with the tagline
Don't Give In.

So we wish you the same in the New Year.

Yours,
@iPhone
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