How to Detect Mobile App Trends: 5 Data-Driven Ways for Games & Apps

Mobile app trend analysis sounds simple, until you realize the segment growth came from a different subcategory, the market is already overcrowded, or the ‘hot trend’ peaked months ago 🥲

In our latest article, we break down 5 approaches to identifying mobile app trends while accounting for the key peculiarities of app market analysis:

1️⃣ Spot categories driving segment growth, like AI chatbots generating 93% of Gen AI revenue

2️⃣ Identify emerging subgenres early, like Wool Screw Puzzles in 2025

3️⃣ Discover trend-setting titles like Pixel Flow in Hybridcasual Puzzles

4️⃣ Analyze growth distribution and find out that ChatGPT accounts for 77% of Gen AI revenue

5️⃣ Validate IP-based opportunities to learn why Squid Game Season 2-inspired ASO and LiveOps outperformed new game releases

Learn more about these approaches and how we get to the core of emerging trends using AppMagic on real market examples.