How Little Farm Reached $1M in Monthly Revenue in Just 1 Year

SayGames’ new title Little Farm Story: Idle Tycoon has hit $1.2M in monthly revenue within a single year after the global launch. How did they do it? 😱

The secret lies in a well-balanced hybridcasual monetization model. Let’s break it down:

1️⃣ Smart UA + early conversion. Little Farm’s installs tripled in a month, reaching 2.8M in October, with smart UA playing a major role. To convert these users, the game combines rewarded ads and timely, context-sensitive micro-offers.

2️⃣ Almost every in-game item can be obtained through hard currency. Players can either spend hard currency or watch ads to unlock items — and up to 18% of purchases come from the former.

3️⃣ But what actually drives over 50% of revenue?

Find the answer in our latest article!