Five UA Trends: From AI to Fake Influencers

Ad creatives are no longer just ads, they’ve become a form of entertainment, blending seamlessly into our feeds, videos and stories 📲

If you work in UA or just looking for inspiration, here is our new article on five major UA trends:

1. AI-generated content for rapid testing and iteration
2. LiveOps integration for smart reusing of existing assets
3. Social-inspired formats designed for authenticity and virality
4. Niche hooks that make creatives more engaging and memorable
5. Big collabs and smart targeting to scale reach without wasting spend

Of course, creatives are meant to be watched, not just discussed. So we’ve filled the article with great video examples and many practical insights!

👉 Enjoy the read 👈