Casual Games Report H1 2025: Three Genres Driving 80% of Revenue

We’re going strong for the second week with the release of our next mid-year staple — the Casual Games Report for H1 2025 🔥

What awaits you in the report:

1️⃣ A dynamic analysis of the three largest Casual genres: Puzzle, Casino, and Simulation.

2️⃣ Deconstruction of the leading Puzzle subgenres: Match-3, Merge, and Match-2 Blast.

3️⃣ A breakdown of the fastest-growing subgenres, including Hybridcasual Puzzle and Plinko.

This report will help you choose the right genre for your next title, see what’s trending among the top-performing games, and optimize your budget according to market shifts.

As always, we’re grateful for your feedback, and hope you’ll enjoy the read! 😊