Casual LiveOps Report H1 2025 in Numbers

Last week we released our first full-format pdf report on Casual LiveOps strategies! Read it here 💡

The report is packed with both mechanic deep-dives and market analysis pages. Here are a few key numbers you don’t want to miss:

10% → Increase in the number of LiveOps in casual games quarter-over-quarter

82% → Casual games that launched at least one event in H1 2025

70% → Share of casual games using the Race mechanic in their LiveOps

⚠️ There’s a recent LiveOps mechanic that quickly became popular and is already featured in 11% of the casual games!

Which one? You will find the answer in the full version of the report 😉