‘How to’ with Anton Slashcev: Deep Market Research with Market Segments dashboards

📣 We're launching a new 'How to' series to share fresh ways to apply AppMagic tools—based on real cases from our partners and clients!

Anton Slashcev is an experienced gaming producer currently leading the studio Playhero and one of your favourites LinkedIn writers.

🎯 One of his key tasks is deep market analysis to spot potential blue ocean genres.

To do that, he uses:

1️⃣ Market Segment Comparison to find genres with high year-over-year growth

2️⃣ Market Segment to check which genres have:
— High success rate among newcomers
— Low oligopoly index: small share taken by the top 5 projects

This method helps him spot rising mobile game trends ahead of others!