How  Merge Mansion Increased Its Revenue by 50% Trying to Reclaim Its Top Spot 🏆

Merge Mansion ruled the Merge-2 genre for 3.5 years—until 2024, when Gossip Harbor, Travel Town, and Seaside Escape pushed it down to fourth place 📉

One key reason for losing its position was a significant lag in LiveOps: Merge Mansion fell behind the competitors in both the frequency and variety of events.

But soon after losing its leadership, Merge Mansion started catching up! While it hasn’t reclaimed the top yet, the game boosted its revenue by 50% and hit an all-time high in monthly earnings 🚀

In our new article with Shilpa Gaur from GameMakers, we dive into this case, exploring:
— LiveOps trends and standards in Merge-2 with Meta
— How event frequency and diversity fueled Merge Mansion’s revenue growth
— What new events Merge Mansion introduced and why they stand out

That’s a major lesson we all need to learn, so don’t spend another minute—get into it straight away!