Geo, Brand Safety, and metrics 🌎

Advertisers can define basic campaign settings in VibeVO.

Geo-targeting
You can run campaigns worldwide and choose the geo where most impressions should come from.

This is not classic performance targeting at the level of major ad platforms, but it helps direct the campaign toward the right markets.

Topics and Brand Safety 🛡️
Advertisers can set restrictions:
• what type of content the brand does not want to appear next to;
• which topics should be excluded;
• which formats are not acceptable;
• what requirements apply to content and environment.

Metrics 📊
VibeVO can track:
• impressions;
• number of posts;
• likes;
• comments;
• shares;
• posting dynamics;
• a tracking link in the profile, if used.

Important: this is not a performance channel with the same tracking depth as Meta or Google.

This is primarily reach and brand advertising inside short-form video.

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