Branding ourselves with "European Lives Matter" or "White Lives Matter" never seemed like a good idea, because it's obviously an uncreative copycat of "Black Lives Matter".
It's an attempt to replicate the success of BLM, even though BLM had the entire system and its media supporting it. BLM didn't really have much long-term success either, except they did penetrate the public consciousness.
BLM was a trend - a successful fad. We are not seeking to trend on social media; we are seeking to survive and leave the next generation not worse off.
But of course we need something, and we can start with a few clear branding elements:
1. One clear, simple, recognizable slogan and logo
2. One clear, actionable, ethical demand
3. One low-threshold action that can be easily replicated, photographed, shared, and spread
For BLM this was:
1. "Black lives matter", black fist/black square
2. Defund local police
3. Take a knee, raise your fist, say names of alleged victims
What do you think?
@SaveEuropeAct
Post #90
184
Action Radar Europe EUROPEAN LIVES MATTER Henry Nowak was 18 years old. He was stabbed five times by Vickrum Digwa, with his Sikh dagger. But when the police arrived, they did not treat the attacker as the immediate threat. Instead, they put Henry in handcuffs after the killer…
