Heny Nowak’s death is creating an organic mass movement with the potential of turning into a colour revolution.

There are spontaneous demonstrations everywhere. Tons of videos are being uploaded. There is huge demand and a clear readiness for action.

To keep the momentum alive, the movement urgently needs a few clear branding elements:

1. One clear slogan.
2. One clear, actionable demand.
3. One recognizable logo, symbol, and colour.
4. One low-threshold action that can be easily replicated, photographed, shared, and spread.

For BLM this was:
1. "Black lives matter"
2. "Defund the Police"
3. The black square and later black fist.
4. "Take a knee" + reading names of alleged victims.