The role of a user persona in UX and how to create it

A lot of articles and guides on how to create an effective UX design for a software product mention “sticking to a user persona” in order not to waste efforts and resources on a non-target audience. What is a user persona, how to define it, and how can it help the UX team in finding the best design solutions for a product?
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Читать: https://habr.com/ru/articles/942046/

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