My modded server isnt getting enough players

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Hey, im a solo owner and hoster of a small modded minecraft server for me and my friends and my friends friends

I very much love minecraft and my server as a whole but lately its become financially hard to keep running because of the lack of players we have a server that has roughly 30 People but only arround 4 people ever play the server anymore people join and say they will and just never do i really want to keep the server but if i dont get the player count up it would be financially irresponsible for me

I've tried incentivising people to join and play they say they will and just dont

I would happily take some advice on how to get more people into my server

Currently, we are about to swap modpacks, which we do every 3ish months, and we will be doing atm9, and i want to get a good influx of players

For any admins who view this mag, this is not an invite to my server. This is advice on how to get more people to play it in general

https://redd.it/1x8wm4k
@MinecraftModded