The question that makes 90% of founders go quiet: "What non-branded Google query puts you on page one?"

Now there's a second one: "How often do AI tools recommend you?"

AI referral traffic = 1.13B visits in June 2025, up 357% YoY. ChatGPT = 87% of it. This is GEO: Generative Engine Optimization.

5 tools to start:
1. Profound (https://www.tryprofound.com) = market leader, 10+ AI engines, from $99/mo
2. Otterly.AI (https://otterly.ai) = Google Alerts for AI, free trial, from $29/mo
3. Frase (https://www.frase.io) = 8 AI platforms, from $15/mo
4. LLMrefs (https://llmrefs.com) = free plan, maps SEO keywords to AI visibility
5. Writesonic (https://writesonic.com) = tracking + content, from $16/mo

Do you know what ChatGPT says about your startup?

https://seranking.com/blog/ai-traffic-research-study/