how to show impact in your activity section? I love to speak to the point, so let’s use my own example!
last year I wrote:
Marketing and SMM specialist in a beauty studio
Beauty studio X, Minsk, Belarus
Ran Instagram and Facebook accounts for the studio, created original content for posts and stories, analyzed statistics, and launched advertising
this year I wrote:
Lead Marketer & SMM expert (Team of 4)
X—body care services in Minsk District aimed at women's well-being & mental support
Completed Marketing courses as top 5% student. Conducted market
research (20+ competitors), CPI +200%, attracted 30 clients, developed 30+ posts
let’s break down all the changes:
🌟impact
this year, activity looks far more informative and engaging:
🌟numeric impact - vague wording is replaced with real numbers I achieved. did I lie? no, I just finally mentioned everything I’ve done based on metrics I achieved, not biased descriptions
🌟wording - I love organisation name section of this year. do they know this place? of course not, so simple name and address speak nothing to the admissions. experiment with wording and give more context
🌟combination
as you can see, this year, my first sentence changed. why so? the completion of the courses itself doesn’t form another distinct activity. I started my internship after these courses, so honourable mention with beautiful numeric impact makes this final cherry on top
🌟activity position
last year, it was the 1st. don’t ask. yes, it was impactful (though wording is shit), but did I apply to study marketing? your first 4-5 activities MUST be relevant to your academic spike
during application process, description of your work is equally important as the work itself. if you need some last minute changes, slide in my dm (@damimiese)!
you’ve done so much! present it like a gemstone, and it definitely help you to get in. I believe in you 🌟
