had an interesting conversation today about youths and decreasing alcohol consumption

anecdote: friend went clubbing and most of the youths on the dance floor rejected alcohol, choosing to club sober

quick google search suggests that the trend has been ongoing globally for sometime since early 2000s, from boomers to millenials to gen Zs

i do feel that the trend of youths consuming lesser alcohol was made more prominent post-covid

here are some reasons cited:
1. health & wellness
2. financial aspects
3. alternative substances (not applicable in singapore)

personally resonate with points 1 & 2 and Singapore's nightlife has been slowly dying out as a result of costs and policies

related: https://t.me/humblespace/760

reads:
• https://www.scmp.com/week-asia/lifestyle-culture/article/3344930/asias-gen-z-go-sober-alcohol-producers-and-bars-revamp-business-model
• https://movendi.ngo/news-stories/asias-gen-z-drives-alcohol-norm-shift-as-industry-scrambles-to-adapt/
• https://www.straitstimes.com/life/a-waste-of-money-and-time-gen-z-and-millennials-are-over-traditional-nightlife