✅ Data Analytics Essentials

TECH SKILLS (NON-NEGOTIABLE)

1️⃣ SQL
• Joins, Group by, Window functions
• Handle NULLs and duplicates
Example: LEFT JOIN fits a churn query to include non-churned users

2️⃣ Excel
• Pivot tables, Lookups, IF logic
• Clean raw data fast
Example: Reconcile 50k rows in minutes using Pivot tables

3️⃣ Power BI or Tableau
• Data modeling, Measures, Filters
• One dashboard, One question
Example: Sales drop by region and month dashboard

4️⃣ Python
• pandas for cleaning and analysis
• matplotlib or seaborn for quick visuals
Example: Groupby revenue by cohort

5️⃣ Statistics Basics
• Mean vs median, Variance, Correlation
• Know when averages lie
Example: Median salary explains skewed data

 

SOFT SKILLS (DEAL BREAKERS)

1️⃣ Business Thinking
• Ask why before how
• Tie insights to decisions
Example: High churn points to onboarding gaps

2️⃣ Communication
• Explain insights without jargon
• One slide, One takeaway
Example: Revenue fell due to fewer repeat users

3️⃣ Problem Framing
• Convert vague asks into clear questions
• Define metrics early
Example: What defines an active user?

4️⃣ Attention to Detail
• Validate numbers
• Double check logic
• Small errors kill trust

5️⃣ Stakeholder Handling
• Listen first
• Clarify scope
• Push back with data

🎯 Balance both tech and soft skills to grow faster as an analyst

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