Moon Active and Supersonic Chasing Homa's $130M Success

Back in 2024, Homa redefined the Eat & Grow genre with All in Hole — swapping sharks and bloody hunts for a colorful world where a growing hole devours fruits and cakes. The formula paid off, allowing the game surpass $130M in lifetime revenue.

Hundreds of similar games followed, but none came close... Until Supersonic launched Hole It 3D in January 2025! The game doubled down on Hybridacsual monetisation and reached $10M in IAP revenue already 🔥

Moon Active entered the race in July 2025 with Hole Stars, which expanded the Coin Master IP introducing familiar characters and visuals. The game already surpassed $8M in revenue and the number keeps growing as you read it! 🚀

Yes, both games are still far behind All in Hole in monthly revenue: $1.9M for Hole It 3D and $1M for Hole Stars, compared to $8.8M for Homa’s hit.

Still, for the first time, Homa is facing two real competitors that could challenge its lead. And even if they never catch up, both publishers are already pushing the genre forward and building well grossing games of their own!

Learn more about particularities of 3 leading Eat & Grow games’s strategies and genre’s dynamic in our latest article.