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Yotsuba Yotsuba @yotsubago · 139 subscribers
Post #118 269
🐤 ABOUT FLAPPY BIRD
NFT ≠ Game.


😈 Flappy Bird as NFT ≠ Flappy Bird the game.
This is brand reinterpretation, not a sequel to 2013.

🤩 It’s not “let’s play again.”
It’s “remember how you smashed your phone? Here’s an NFT.

😎 In Web3, Flappy Bird is used as:
🟣
cultural meme
🟣
nostalgic IP
🟣
NFT initiatives built around Flappy Bird appeared years after the game was shut down
🟣
without direct involvement of the original creator (Dong Nguyen)



😌 Flappy Bird left the App Store, but stayed in culture.
NFTs simply found a way to monetize nostalgia without bringing the actual game back.

🥺 This isn’t an attempt to repeat the original success.
It’s an attempt to repackage a viral brand for a new economy.

😎 Flappy Bird is a rare case where marketing happens by itself — because the brand already lives in people’s heads.

Here, the brand is stronger than the product.
But a brand without a product is a flash, not a system.
🥺 Flappy Bird in Web3 is an experiment — not an ecosystem.
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