Climbing to head of content: insights from our stream with Austin Heaton 🚀

This stream wasn’t just for content creators — it’s packed with advice for anyone exploring Web3 careers. Austin Heaton, Head of Content at Rise, shared how he went from fitness blogging to leading in Web3, offering tips for landing your first job in the space.

📌 Austin emphasized that you don’t need prior Web3 experience. Companies value your core skills — whether it’s content, marketing, or HR — and are willing to teach the rest. Start by learning the basics: blockchain, top cryptocurrencies, and key terms like “HODL” and “FOMO.”

📌 To stand out, build your personal brand on LinkedIn, Telegram, and X (ex. Twitter). Posting regularly about Web3 can attract opportunities, and connecting with local professionals through LinkedIn is a great way to grow your network.

📌 For content creators, Austin stressed the importance of consistency — posting daily keeps you visible. He also shared tools he uses to stay ahead: ChatGPT, Perplexity, and Exploding Topics are great for research and planning.

Did you miss the stream? Catch the recording now, and let us know your thoughts in the comments!

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