Why domains are the foundation of brand strategy in Web 3.0

Large companies don't jump straight into NFTs or metaverses. They start with the most important thing — the name. In Web 2.0, brands occupied .com, in Web 3.0 — .ton, .eth, .sol.

🥳Every technological revolution begins with identity. A name is not just an address, but digital property, a point of entry into the ecosystem, and part of the image. It is through the domain that the first impression of a project in a new network is formed.

TON is already building its domain system. And while the hype hasn't started yet, you have a chance to grab your name 👐

For clarity, we have compiled statistics on the .eth, .sol, and .ton domain markets for the last year on the forum.


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