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播客先声 播客先声 @voicefirst · 283 subscribers
Post #207 388
播客用户的高粘性及高消费力或许可以弥补销售路径上的缺陷。《日谈公园》的播客带货广告的投资回报率经常可以做到400-500%,且不需要用极端的低价来压缩广告主们的利润空间。目前,日谈公园目前的客户复投率高达40%。

《大内密谈》团队告诉毒眸,其如今的收听人数,已稳定在两星期350万人次,而其单期最高播放量也在1000万以上,高粘性也为其品牌转化带来良好效果。
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