⌚️ Nothing readies first main brand smartwatch

Insider Yogesh Brar reports Nothing will launch its first main brand smartwatch in September. It may feature the company’s transparent design, cost under $300, and be limited to select markets.

Nothing currently sells smartwatches only under its CMF subbrand, like the Watch Pro 2 and Watch 3 Pro. A main brand watch could target a higher segment, possibly running Wear OS.

This comes amid reports of Nothing scaling back in some countries, which the company denies. Co-founder Akis Evangelidis calls it a reorganization into regional hubs and new units for growth.

If launched, the watch would complete Nothing’s ecosystem alongside phones, earbuds, and wearables. More details are expected soon.

📊@tech