Post #1282
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Це треба переглядати кілька разів на рік. Боб Места про JTBD https://www.youtube.com/watch?v=xQV7HVyAJjc
YouTube The ultimate guide to JTBD | Bob Moesta (co-creator of the framework) Bob Moesta is the co-creator of the Jobs To Be Done (JTBD) framework, a close collaborator of Clay Christensen, and CEO and founder of The Re-Wired Group. He has helped launch more than 3,500 new products, services, and businesses and built and sold several…