We’re back with more tips for sellers on how to grow your business! Today’s tip is all about launching your own affiliate program to partner with influencers and drive more traffic to your store.
What is an Affiliate Program?
An affiliate program is a marketing strategy where influencers promote your store and earn a commission for every sale they generate.
How to Set Up an Affiliate Program:
1️⃣ Open your shop’s bot — go to your shop, select My Telegram Bot
2️⃣ Navigate to Bot Settings → Affiliate Program
3️⃣ Click “Start the Affiliate Program” to activate it
4️⃣ Promote your affiliate program — share the details in chats and groups with your customers and friends to attract influencers to join
Key Details:
📍Set the percentage influencers earn from qualifying purchases (0% to 90%)
📍Choose how long commissions apply — anywhere from 1 month to forever
📍Once a program is created, its commission rate and period can only be increased — not decreased
📍To lower rates or shorten periods, terminate the current program and create a new one
How Influencers Can Join Your Program:
1️⃣ They need to open your shop’s bot
2️⃣ Go to Affiliate Program → Copy link
3️⃣ Share their unique referral link with friends or in their communities
💸 Influencers will promote your store and earn the specified commission on each sale!
📊 Monitor payouts and performance in the Start Balance menu of your bot — stay in control of your rewards program!
📚 For more details, check out Telegram's official guide on affiliate programs here
Pros:
⭐️ It’s a win-win — you get more customers, and they get paid for driving traffic and sales
⭐️ No upfront costs — pay commissions only when sales are made
⭐️ Choose your commission and duration to match your strategy
⭐️ Easy Tracking
Cons:
⚠️ Works only with Telegram Stars
⚠️ You’ll need to share part of your profits, so consider adjusting prices to maintain margins
🙂 We Also Offer a Generous Referral Program! Take advantage of our referral program and earn 30% from your friends’ premium subscriptions to ShopsBuilder.
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