Most brand designers avoid mascot projects, assuming they require strong illustration or 3D skills. In reality, AI tools alone can get you to a concept strong enough to present to a client — and detailed enough for a motion designer to build from.
In this tutorial I break down our process on the Yoru project: finding first concepts in Krea, refining the best direction in Nano Banana 2, generating new poses and angles, and turning everything into a scalable concept.
→ Read the full breakdown here