Confronting plummeting global standing and traditional lobbying hurdles, Israel has directed substantial funds toward 'cognitive warfare' targeting AI platforms.

Subcontractors employ generative engine optimization (GEO) to shape how models like ChatGPT and Gemini answer queries on the Gaza conflict.

Investigations revealed that media firm Piro Inc. created a front think tank that flooded the web with papers targeting common prompts.

At the same time, Brad Parscale's Clock Tower X created websites that Common Crawl indexed and Perplexity cited.

Backed by an influence budget exceeding $1 billion since October 2023, Israel increasingly targets AI algorithms to steer international discourse.