📊Tips for Freelancers pt.4
🔼Set up Google alerts for startup funding rounds
All levels of funding, from seed money to series C, allow a company to expand their operations. This may mean they are hiring for just the work you do! Make sure you're notified daily when a startup in your niche has made it easier to afford your work.
🔼Share work samples with your clients annually
Even if it's been awhile since you've done work for a client, showing off your latest projects gives you a reason to keep in touch. It also has the benefit of letting them know what you're up to. Actors use show reels and graphic designers use demo reels in much the same manner.
🔼List and get introduced to agencies near you
While many freelancers mistakenly assume that agencies are the competition, the truth is that they can be a lucrative source of work! Make relationships with larger service providers in your area so that you can possibly take on their overflow work during busy seasons.
🔼Add your LinkedIn link to your personal website and Twitter profile
Use a free bit.ly link to customize a different link to LinkedIn from each site. This makes it easy to determine where people are finding you, and you can focus your efforts on the most effective platform.
🔼Ask for testimonials
Nothing speaks to potential clients quite like a word-of-mouth recommendation. Use the LinkedIn recommendations tool to solicit words of praise from future and current clients. You can also ask for them through email. Display the testimonials on your website, portfolio, resume and social handles!
🔼Become an expert on up-and-coming tools
As more and more freelancers seek to use the most updated resources, they will be looking for help in mastering them. By establishing yourself as a go-to authority, it will be easier to market yourself and find work requiring those tools.
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