The 2026 World Cup is the longest in football history: 104 matches, 39 days, and one of the biggest traffic spikes of the year ⚽️🔥

For publishers, that's not just one big weekend. It’s 39 days of searches, reactions, memes, predictions, and live updates.

Think about it:

🏆 More matches
📱 More social media buzz
🔥 More football-related searches
💰 More chances to turn attention into revenue

The publishers who set up early will have the best shot at monetizing this window.

We broke down exactly what to prepare before June 11: ad formats, content strategy, and Smartlink setup. 👉 Full guide on the blog.