📚Data Mining for Business Analytics: Concepts, Techniques and Applications in Python
🖊Galit Shmueli, Peter C. Bruce, Peter Gedeck, Nitin R. Patel (2020)
▪️This book has by far the most comprehensive review of business analytics methods that I have ever seen, covering everything from classical approaches such as linear and logistic regression, through to modern methods like neural networks, bagging and boosting, and even much more business specific procedures such as social network analysis and text mining. If not the bible, it is at the least a definitive manual on the subject.
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