📲 Meta Gains New Ad Safety Certifications for Facebook and Instagram
#news #Insta
Meta has been re-accredited by the Media Ratings Council (MRC) for Content-Level Brand Safety, signaling that its documented ad safety processes meet industry standards. However, the MRC’s accreditation excludes misinformation, which is still under review due to Meta’s evolving content moderation strategy.
Meta also received brand safety re-certification from the Trustworthy Accountability Group (TAG) and new contextual reporting support from Integral Ad Science (IAS). These measures aim to reassure advertisers, though limitations remain—particularly around misinformation and non-English content.
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