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📲 Instagram Shares Reels Posting Tips at NYC Creator Event
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Instagram’s stance on Reels has shifted. Less than a year ago, it advised against posting Reels longer than 90 seconds, citing lower user interest. However, in January, Instagram expanded the limit to 3 minutes, claiming feedback from creators who wanted more time.

At a recent creator event, Instagram once again advised against posting Reels longer than 3 minutes, reflecting changes in its algorithmic recommendations. This shift highlights how platforms like Instagram influence trends by amplifying certain content types, ultimately dictating the content strategy rather than user preferences.

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