📢 TON Foundation Appoints Gerardo Carucci as Chief Marketing Officer

TON Foundation has appointed Gerardo Carucci as its new Chief Marketing Officer, effective immediately. Carucci will lead global brand strategy, aligning marketing, creative, and community initiatives to advance TON as the financial and creative backbone of Telegram.

Carucci brings extensive experience from Apple and Nike, where he led product launches, global campaigns for the FIFA World Cup and the Olympics, and digital consumer strategies that connected millions. His work emphasizes creativity, collaboration, and community to shape both culture and business.

“There’s strong momentum at TON Foundation, and its Telegram-native integration gives it a unique advantage,” said Carucci. “I look forward to bringing creativity and collaboration to an ecosystem where commerce, community, and culture intersect.”

Max Crown, TON Foundation President & CEO, added, “Gerardo’s experience with iconic global brands and campaigns will strengthen TON’s brand through creative storytelling and strategic insight.”

Read more