People and institutions are grappling with the consequences of AI-written text. Teachers want to know whether students’ work reflects their own understanding; consumers want to know whether an advertisement was written by a human or a machine.

Writing rules to govern the use of AI-generated content is relatively easy. Enforcing them depends on something much harder: reliably detecting whether a piece of text was generated by artificial intelligence.

Some studies have investigated whether humans can detect AI-generated text. For example, people who themselves use AI writing tools heavily have been shown to accurately detect AI-written text. A panel of human evaluators can even outperform automated tools in a controlled setting. However, such expertise is not widespread, and individual judgment can be inconsistent. Institutions that need consistency at a large scale therefore turn to automated AI text detectors.