❌ We didn’t.
🏃 Before our first IDO, we didn’t go public, we ran a closed beta for months.
🤔 We stress-tested one question: What happens when demand is 20× supply?
🏃♀️ Our first allocation model rewarded speed.
⚡️ Fast clicks won.
🫡 Conviction didn’t.
😎 So we killed it.
🛠 We rebuilt around commitment and clear rules, not reflexes and gas wars.
👎 Because a launchpad isn’t neutral infrastructure.
🏆 Every rule picks winners.
👍 Here’s the principle we shipped before going live: If we can’t explain exactly who wins when things break, the rule doesn’t ship.
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