🎀 Barbiecore Revival: HMD Unveils the Barbie Phone

HMD Global, in collaboration with Mattel, has launched the Barbie Phone →, a flip phone designed to reduce screen time. This pink clamshell device allows users to make calls, send text messages, and take photos with its basic 0.3MP camera, but it lacks access to social media and an app store.

With its tagline, "more beach, less browsing," the Barbie Phone aims to curb smartphone and social media addiction, aligning with a growing trend among Gen Z consumers choosing "dumb phones" for a simpler digital life.

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