Daily time on social media by country:
🇧🇷 Brazil : 3h 49min
🇵🇭 Philippines : 3h 38min
🇿🇦 South Africa : 3h 41min
🇦🇷 Argentina : 3h 32min
🇳🇬 Nigeria : 3h 48min
🇺🇸 USA : 2h 16min
🇬🇧 UK : 1h 57min
🇩🇪 Germany : 1h 46min
🇯🇵 Japan : 51min
Japan spends 3x less time on social media than Brazil.
The countries most online are rarely the ones dominating the internet economy.
✓ SOURCE: DataReportal / Statista 2025.
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