5 misconceptions about data analytics (and what's actually true):

❌ The more sophisticated the tool, the better the analyst
✅ Many analysts do their jobs with "basic" tools like Excel

❌ You're just there to crunch the numbers
✅ You need to be able to tell a story with the data

❌ You need super advanced math skills
✅ Understanding basic math and statistics is a good place to start

❌ Data is always clean and accurate
✅ Data is never clean and 100% accurate (without lots of prep work)

❌ You'll work in isolation and not talk to anyone
✅ Communication with your team and your stakeholders is essential