Ⓜ️atic Network - success breeds success

The right mix of the community, narrative, and price. Somewhat of a social media business case study.

A shoutout to the relentless work! There are very few projects I like in the space, and it's always either because the tech seemed very innovative, the community was vibrant, the team seemed very strongly opinionated... In the case of Matic, it's more of a mixture of different pieces. Whether you like Plasma, sidechains, L2, and so on - is not even particularly relevant here. Surely, they have that, but to me personally, I see something else they have mastered that very few could. Let's go directly into those.

1️⃣ Marrying the narrative with the price

Considering the previously negative connotation of being an Indian project, many have called them a scam, despite the team building such cool things as Wallet Connect. It was a tough narrative to reverse, however, they managed to do more. Being a Binance Launchpad project, that gave them some boost, but it wasn't easy [see 3]. If whitepapers are deemed useless, partnerships are seen as vague, technology is early - what tools do you have left? How do you make the narrative work for you?

Price. These guys managed to keep building and promoting it in such a way, where their success led to more success. From an Indian shady project, they grew to the best launchpad performer, to becoming a very known Ethereum ecosystem player, to now leading to the The tech hub of India narrative. They mastered the price and liquidity where their work has been amplified, and is now becoming a living organism by itself. That's what any social media - community strategy should be these days.

2️⃣ Staying lean and community-oriented

Many people, once raising, forget about their previous friends. Honestly, not a hater of Nym per se, but those US projects really get cocky as hell [not budy - cocky] once they get some cash. It;s the trend I only see among them. On the other hand, Matic guys stayed lean, always communicating with the community, tons of AMAs, responding to everyone, being active on media - and not hiding behind secretaries and some full-suited meetings. When people feel the affiliation, they get stuck with your brand, and they become more active.

3️⃣ The importance of feedback and community

Sure, B Launchpad helped them grow and helped get that kickstart, but they have achieved much more than other peers from that cohort. A launching platform is just a boost, it doesn't define everything. In fact, at the very beginning, it was hard for them to get the community love because normal people couldn't really get a part of Matic in ICO as they have been used to. And when it doesn't happen [that people have economic incentives] they don't pay attention - and who are we to blame them, there are hundreds of other coins.

Following up on No1 comment, they have helped bring exposure to Marlin Protocol, Cere Network, and other aspiring projects showing hopes - cementing their position as a leader.

PS: not a paid post duh. Why not use the opportunity to clap to the cool dudes working all the time, it's inspiring! Battle Racers & CryptoKitties, Chain Guardians, Blockade Games, Axie Infinity, and so on - I like the spirit. Price-wise further, idk, they are TOP-damn-50 CMC. Also, I am still rekt as I always have sold the bottom, fml.