AI is making software development progressively easier and cheaper, creating a "technical deflation" effect where startups may delay building features expecting future tools will make development even simpler. This phenomenon gives late-movers an advantage, as companies starting 6-12 months later can build the same functionality with less effort and complexity. The trend suggests startups should focus more on distribution, customer understanding, and sales rather than pure technical execution, since the building itself is becoming commoditized. The rapid pace of AI improvement means timing and strategic patience may matter more than being first to market.