Strive runs the Michael Saylor playbook: raise money, buy Bitcoin, repeat. Last week: 1,375 BTC for $109 million at
$79,281 a coin, bringing the total to 24,531 BTC (~$1.9 billion). Three weeks straight of 5%-plus weekly growth.Seventy percent of the capital came through SATA — preferred stock paying 13% annually, now at $999 million notional. CEO Matt Cole: "Time to break the billion-dollar wall."
The risk is real. Strategy's equivalent fell below face value this year, forcing it to sell Bitcoin for the first time since 2022 to cover dividends. SATA has held — but hasn't faced pressure like that yet, per Decrypt.
A year ago Strive wasn't a Bitcoin company. Today it's the fifth-largest corporate BTC treasury on the planet, ahead of SpaceX and Coinbase.