Vietnam Festival of Media & Design: Hanoi 2019
by behalf studio

The highlight of the visual expression is its bespoke typeface and design system. Ba Đình, a bold geometric sans serif, is a juxtaposition of Hanoi’s culture and media/design contexts. We came up with a system that not only translates the idea of Hanoi as a multi-layered cultural city, but also realizes the potential of having multiple variations.

#custom #typeface