Let’s just all agree to ape good narratives ok! Greatest narratives are always self explanatory, you don’t need to justify a meme by how the animals jumps and claps in a sticker unless it’s like connected with insane lore. Like

Redo - it’s the literal the face of resistance
Utya buddy - potential great ip with time backed community
Mtonga- mission and durov is on it
Tonski - pet of durov , on chain , named Tonski by his girl , durov loves goat and is a goat himself
Rose - it finishes its billionth interaction few days ago, literally the most used bot in tg
Plane - damn it’s logo of tg

Now why buddy and utya u ask ? Just because crash said so ? No. Because big ip need cute things, my daughter just started school this month, her mom got her a hello kitty bag and its cute and her friends asks their parent to get the same. Now for a second I imagined utya and buddy there and it made sense to me. But most other stickers ? Meh