This is an absolute game changer! 🔥

In today's Messenger Platform 2.2 updates the Customer Chat plugin was announced.

We've all wanted to extend the Messenger experience to website visitors and now you can.

How does this improve your process?
1. No more asking for an email address to engage with a potential customer with a likely tiny CTR.
2. No need to direct website visitors away from your site via a "Send to Messenger" button to chat with your Messenger bot, potentially never seeing them again.
3. Instantly get access to full name, location, language, profile photo and gender which all can be used to segment and personalise future engagements.
4. Further qualify leads using Facebooks quick replies and rich UI which make it easy and enjoyable for visitors to give you more info about them
5. Hand over warm leads to live agents using Facebook's Handover protocol.
6. Hello open rates of 85% and CTR of 35% when re-engaging website visitors in Messenger.

Congrats the Messenger team and to Chatfuel for being a launch partner for this feature.

https://messenger.fb.com/blog/2-2-release/