Alexa gets its first celeb voice with Oprah

Don’t get too excited, Oprah won’t respond to your day-to-day questions, the addition of Oprah’s voice is part of a holiday shopping promotion between Oprah’s O magazine and Amazon.

To trigger Oprah’s voice, Alexa users have to say, “Alexa, let’s shop Oprah’s favorite things.”

If anything, this integration is more of a gimmick to promote Oprah’s holiday list and Amazon’s Echo speakers.

It’s not, however, a very efficient way to shop.

Not only does it force you to listen to items one-by-one, it’s also difficult to encourage people to shop based on product suggestions and descriptions alone.

Most people want to see photos – and sometimes even videos – before making an online purchase.

But I’m pretty sure that is 5 years Alexa-powered devices, especially Echo Show, will be a preferred way of shopping.

https://techcrunch.com/2017/11/02/alexa-gets-its-first-celeb-voice-with-oprah-but-its-just-a-holiday-promo/