Oh, sh*t. That’s the Hook Model!
Have you ever spotted a popular framework in action?
It’s a strange yet reassuring feeling!
Realising someone has implemented a strategy, textbook perfect. Nir Eyal would be proud.
Well that happened to me yesterday when I was reviewing Champ for our #botoftheweek series.
Champ has stormed to success in the last couple of months, processing over 25 million messages on Messenger, here's my review as to why.
Full review here, made by Matthew, one of our BDDM community admins:
https://docs.google.com/document/d/1E1FPlwEF4ZBFFe8NonVbiPPySM0rZne4E4fsggeV1pg/edit?usp=sharing
Post #227
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